So what brilliant overpaid consultant came up with the name "Airbus" anyhow? I've always thought that's one of the more bonehead product names of recent times. "Hey, I know," said some hotshot ad guy,"Let's call it Airbus! It's like a bus, but up in the air! A flying bus! Everybody loves to travel by bus, don't they? So now they can do it up in the sky!"
Those crafty Europeans.